A New Brand Identity Plus a New Website For Arete Global, Telecommunication Service Providers.
The task was to create a fresh corporate brand identity , one that worked perfectly on all media, instil confidence in the client's existing customers and attract new business.
The site needed to be clean and simple in order to tell the end user Arete Global is dedicated to growth by creating flexible and tailored telecommunications solutions to meet their customers demands.
We created the custom AG initials as a brand, it is usable free standing for social media platforms or used combined with the Arete Global tagline as the primary logo.
We used a green and blue colour combination, green being the colour of spring and symbolising growth and renewal blue is a serene and calming colour that represents intelligence and responsibility.